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COOKIE POLICY

Last Updated: January 13, 2026

At https://playadasoftware.com (the “Website”) and within the Playada application (the “Application”), we respect your privacy and are committed to providing a transparent, secure, and reliable user experience.

 

This Cookie Policy explains how cookies and similar technical mechanisms are used when you access the Website or use the Application.

 

The Website and the Application are owned and operated by Playada Software Limited (the “Company”, “we”, “us”).

1. Introduction

This Cookie Policy explains how PLAYADA SOFTWARE LIMITED ("we," "us," or "our") uses cookies and similar tracking technologies on our website www.resefl.com (the "Website"). This policy should be read in conjunction with our Terms and Conditions and Privacy Policy.


By using our Website, you consent to the use of cookies in accordance with this Cookie Policy. If you do not agree to our use of cookies, you should set your browser settings accordingly or refrain from using our Website.

2. What Are Cookies?

Cookies are small text files that are placed on your device (computer, smartphone, tablet, etc.) when you visit a website. Cookies are widely used to make websites work more efficiently and to provide information to website owners.

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2.1 How Cookies Work

When you visit our Website, cookies are sent to your browser and stored on your device. The cookie contains a unique code that allows our Website to recognize your browser during your current visit (using a "session cookie") or on subsequent visits (using a "persistent cookie").

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2.2 Why We Use Cookies

We use cookies to:

  • Enable essential Website functionality

  • Remember your preferences and settings

  • Understand how you use our Website

  • Improve your user experience

  • Provide personalized content and advertising

  • Measure the effectiveness of our marketing campaigns

  • Detect and prevent fraud

3. Types of Cookies We Use

We use different types of cookies, each serving specific purposes:

3.1 Essential Cookies (Strictly Necessary)

ESSENTIAL

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These cookies are necessary for the Website to function properly and cannot be switched off. They are usually only set in response to actions you take, such as filling out forms or adjusting privacy settings.

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Purpose:

  • Enable basic Website functionality (navigation, page loading)

  • Secure your connection and protect against fraudulent activity

  • Remember your cookie consent preferences

  • Support essential features like forms and waitlist registration

 

Legal Basis: These cookies do not require consent as they are strictly necessary for the Website to function.

3.2 Functional Cookies (Preference Cookies)

FUNCTIONAL

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These cookies enable enhanced functionality and personalization, such as remembering your preferences, language settings, or region.

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Purpose:

  • Remember your language preferences

  • Recall previously entered information on forms

  • Provide personalized features

  • Remember if you've dismissed certain notices

 

Legal Basis: We ask for your consent before placing these cookies.

3.3 Analytics and Performance Cookies

ANALYTICS

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These cookies help us understand how visitors interact with our Website by collecting and reporting information anonymously. They help us improve the Website's functionality and user experience.

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Purpose:

  • Count visits and track traffic sources

  • Measure which pages are most popular

  • Understand how users navigate through the Website

  • Identify technical issues and errors

  • Test different versions of pages (A/B testing)

  • Track conversion rates and user journeys

 

Legal Basis: We ask for your consent before placing these cookies.

3.4 Marketing and Advertising Cookies

MARKETING

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These cookies are used to track visitors across websites and display advertisements that are relevant and engaging. They may be set by us or by third-party advertising partners.

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Purpose:

  • Display relevant advertisements on other websites you visit

  • Limit the number of times you see an advertisement

  • Measure the effectiveness of advertising campaigns

  • Build a profile of your interests for targeted advertising

  • Track conversions from advertisements

 

Legal Basis: We ask for your consent before placing these cookies.

4. Specific Cookies Used on Our Website

Below is a detailed list of cookies that may be set when you visit our Website:

4.1 First-Party Cookies (Set by PlayAda Software)

Cookie Name
Type
Purpose
Duration
discount_viewed
ESSENTIAL
Tracks whether you've seen promotional offers to avoid showing duplicates
30 days
user_preferences
FUNCTIONAL
Remembers your language and region preferences
6 months
survey_progress
ESSENTIAL
Saves your progress in partially completed surveys
7 days
session_id
FUNCTIONAL
Maintains your session while browsing the Website
Session (deleted when browser closes)
cookie_consent
FUNCTIONAL
Stores your cookie consent preferences
12 months

4.2 Third-Party Cookies

We use third-party services that may set cookies on your device. These include:

Service Provider
Cookie Name
Type
Purpose
Duration
Google Analytics

_ga

_gid 

_gat

MARKETING
Tracks and reports website traffic, user behavior, and demographics

_ga: 2 years

_gid: 24 hours

_gat: 1 minute

Google Ads

IDE

test_cookie

NID

MARKETING
Serves targeted advertisements and measures ad campaign performance

IDE: 13 months

test_cookie: 15 min

NID: 6 months

Facebook Pixel

_fbp

fr

MARKETING
Tracks conversions from Facebook ads, retargeting, and audience building

_fbp: 3 months

fr: 3 months

Google Tag Manager

Various tags

ANALYTICS
Manages tracking codes and marketing tags

Varies

Hotjar

_hjid

_hjSessionUser

_hjSession

ANALYTICS
Records user behavior through heatmaps and session recordings

_hjid: 365 days

_hjSessionUser: 365 days

_hjSession: 30 min

Note: This list represents the most common cookies used on our Website. Additional cookies may be set by third-party services we integrate in the future. The specific cookies set may vary depending on your interactions with the Website and your cookie consent choices.

5. Other Tracking Technologies

In addition to cookies, we may use other tracking technologies:

5.1 Web Beacons (Pixel Tags)

Small graphic images embedded in web pages and emails that work with cookies to track user activity. We use web beacons to:

  • Track email open rates and engagement

  • Understand which content is most effective

  • Measure advertising campaign performance

 

5.2 Local Storage

HTML5 local storage allows websites to store data locally within your browser. We may use local storage to:

  • Remember your preferences and settings

  • Store survey responses temporarily

  • Improve website loading speed

 

5.3 Session Storage

Similar to local storage but data is cleared when you close your browser. Used for temporary data storage during a single browsing session.

 

5.4 Device Fingerprinting

We may collect information about your device configuration (browser type, operating system, screen resolution, installed fonts, etc.) to create a unique "fingerprint" for fraud detection and security purposes.

6. How Long Do Cookies Last?

Cookies have different lifespans depending on their purpose:

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6.1 Session Cookies

These temporary cookies are deleted automatically when you close your browser. They allow us to link your actions during a single browsing session.

6.2 Persistent Cookies

These cookies remain on your device for a set period (ranging from a few minutes to several years) or until you manually delete them. They help us recognize you when you return to the Website.

Cookie Type
Purpose
Typical Duration
Marketing Cookies
Build advertising profiles
3 months to 2 years
Essential Session Cookies
Basic website functionality
Session (until browser closes)
Functional Cookies
Remember preferences and settings
30 days to 12 months
Analytics Cookies
Track usage patterns over time
24 hours to 26 months

7. Third-Party Cookie Policies

Third-party cookies are subject to the privacy policies of the companies that set them. We encourage you to review their policies:

8. Managing Your Cookie Preferences

You have several options to control and manage cookies:

 

8.1 Cookie Consent Tool

When you first visit our Website, you'll see a cookie consent banner allowing you to:

  • Accept All: Consent to all cookies including analytics and marketing

  • Reject Non-Essential: Only allow essential cookies necessary for website functionality

  • Customize: Choose which categories of cookies to accept

You can change your cookie preferences at any time by clicking the "Cookie Settings" link in the footer of our Website.

 

8.2 Browser Settings

Most web browsers allow you to control cookies through their settings. You can:

  • Block all cookies

  • Block third-party cookies only

  • Delete cookies after each browsing session

  • Receive notifications when cookies are set

 

How to manage cookies in popular browsers:

 

8.3 Opt-Out of Specific Services

Google Analytics Opt-Out:

Install the Google Analytics Opt-out Browser Add-on:
https://tools.google.com/dlpage/gaoptout

Google Ads Personalization:

Control ad personalization settings:
https://myadcenter.google.com/

Facebook Ads:

Manage your Facebook ad preferences:
https://www.facebook.com/ads/preferences/

 

Industry Opt-Out Tools:

 

8.4 Mobile Device Settings

On mobile devices, you can control tracking through device settings:

  • iOS: Settings → Privacy & Security → Tracking → Disable "Allow Apps to Request to Track"

  • Android: Settings → Google → Ads → Opt out of Ads Personalization

Important: Blocking or deleting cookies may impact your user experience. Some features of our Website may not function properly, and you may need to re-enter information you previously provided.

9. Do Not Track (DNT) Signals

Some browsers have a "Do Not Track" (DNT) feature that signals to websites that you do not want to have your online activity tracked. Currently, there is no industry consensus on how to respond to DNT signals.

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Our Website does not currently respond to DNT browser signals. However, you can control cookies through the methods described in Section 8 above.

16. Contact Information

If you have questions about this Cookie Policy, please contact us:

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PLAYADA SOFTWARE LIMITED

Agias Zonis & Thessalonikis street, Nicolaou Pentadromos Center,

10th Floor, Flat/Office 1001, Block B, 3026, Limassol, Cyprus

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Email: privacy@reself.com

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